Media is so ingrained into our everyday lives. We use much of today’s media as a source of entertainment and distraction, so much so that many people will refer to today’s media as “infotainment.” It can be broken down into many categories, but the ones we chose to focus on were television, film, internet, music, and radio. We told the stories of how these media came to be, what trends they have gone through or are currently going through, and what we can expect to see from entertainment in the future.
Music is definitely a broad subject when it comes to entertainment. There are not only so many different forms and genres of music, it seems as though there are infinite ways to listen to it. I first chose to talk about music’s history, looking at how sound was first recorded, and how this created the first stepping stone to a world of recreational music. I then talked about how music has gone through the transformative effect, in which music has been integrated into other forms of media. Because music has the ability to enhance a mood and
I then talked about how music has gone through the transformative effect, in which music has been integrated into other forms of media. Because music has the ability to enhance a mood and become easily incorporated in marketing techniques (think of the Nationwide jingle!), it transforms seamlessly into other forms of media.
For my last post, I wanted to really highlight just how far music has come. I wrote about 
media convergence and demassification. Media convergence, in which music technology and other media tools are combined into one device. For example, an iPhone, television, and car radio can all play music. Demassification is the process of media narrowing focus to audience niches. This is apparent in music through artists narrowing music genres and the way music platforms, like Spotify and Pandora, allow listeners to express what they are looking for in music and to then cater those wants.
To sum it all up, I wanted to demonstrate music’s immense progress made over a relatively short time in hopes that readers will be excited for its future.
The future is uncertain. Will television networks continue to receive Will streaming services be the death of television networks anyway?
Through research and analysis of readings, it is evident that Radio has evolved incredibly over time. Radio has always been a medium through which audiences seek news, general information, and entertainment. In today’s society, with such advancements in technology, the notion of immediacy in terms of entertainment has prevailed. Entertainment is much more ambiguous than it once was as opportunities with technology are endless. With just a few clicks of a button or taps on a screen, movies, TV shows, music and news are easily accessed. As technology will continue to evolve, effects of radio on society will change as well, and the definition of radio will move further away from the tangible, old-fashioned image.
The film industry has always been in constant change since the start of its creation. From its humble beginnings to the massive audiences we now have, movies have undergone thousands of innovations that have made it into one of the leading sectors in entertainment. As we have seen in previous posts, the ability to which movies can represent populations and create multiple forms of activism is unheard of in other categories within our society. Looking towards the future, we have seen that movie theaters will start to fade while individual and personalized media will become the most utilized forms of this category. With all these inventions and modifications, we have yet to see what will be accomplished in the upcoming years. It is safe to say that there is still much to learn!
Sources:
University of Minnesota Library Publishing
Federal Communications Commissions
Media and Entertainment 